How it works

From their ads to your next move.

You pick the competitors. We find every ad they run, read it, and tell you what matters, with the ads to prove it. Here is exactly what happens in between.

Get startedSee pricing
01PickYou choose a competitor's real page
02ScanEvery 6 hours, in every country
03ReadIdeas, offers, countries, topics
04FlagLikely winners, changes, weak spots
05ActAlerts, briefs and reports for you

ADS WE'RE READING RIGHT NOW

Strideform ad
StrideformSINCE 7 JUL
Hemla ad
HemlaSINCE 1 SEP
Wanderhome ad
WanderhomeSINCE 5 AUG
Linea ad
LineaSINCE 4 AUG
Voyelle ad
VoyelleSINCE 3 SEP
Velline ad
Velline
Hemla ad
HemlaSINCE 1 SEP
Linea ad
LineaSINCE 23 JUN
Brewlane ad
BrewlaneSINCE 2 DEC 2025
Strideform ad
StrideformSINCE 27 APR
Wanderhome ad
WanderhomeSINCE 5 AUG
LotScout ad
LotScout
01 · PICK

You choose the real page. We never guess.

Type a competitor's name and pick its page from Meta's own list. Two businesses can share a name, so a person always confirms which one it is: we never attach ads to a brand by its name alone.

  • Any competitor that advertises on Facebook or Instagram
  • In any country
  • Add your own business too, to see your ads next to theirs
Velline
Velline ad
VellineHandbags · Italy · 203 ads running
THIS ONE ✓
V
VellineAnother business with the same name
NOT IT

ILLUSTRATION OF THE PAGE PICKER

02 · SCAN

We look every 6 hours, in every country they advertise in.

We read Meta's public Ad Library: every ad a competitor is running, with its text, pictures, videos, start date and countries. For Europe, Meta's official data adds how many people saw each ad, by age and gender.

  • Running ads every 6 hours; their full history too
  • Every country, not only yours
  • Instagram posts, to catch posts that later become ads
Today's scansScanning
Maren Bags · 274 ads running
ITDEFRBENLAUGB+61
✓
Velline · 203 ads running
IT
✓
Arco Studio · 18 ads running
ITFRDEES+25
✓

REAL COUNTS, OCTOBER 2026 · NAMES CHANGED

03 · READ

We read every ad, the way a strategist would.

Versions of the same ad are grouped into one idea, so four product photos show up as one idea that has run for 218 days. We read the offers in eight languages, the countries, the call to action, and, labelled AI, what each ad talks about.

  • Ideas and all their versions
  • Offers and discounts, in their own words
  • Topics and hooks, read by AI and labelled AI
Velline adVelline adVelline adVelline ad→
ONE IDEA · VELLINE4 versionsrunning 218 days
30% di sconto→DISCOUNT 30%
Free Shipping→FREE SHIPPING
Fino al -70%→UP TO 70% OFF
04 · FLAG

We flag what matters, and show why.

Nobody outside Meta knows an ad's sales. But advertisers keep paying for ads that work, so we look for the signs. Each likely winner shows which signs it has, and the ads behind them.

  • Changes become alerts within hours
  • Eight checks find their weak spots
  • Promotions are lined up with last year's seasons
The signs of a likely winner
Running 45 days or moreThey keep paying for it
5 or more versionsThey keep making new versions of it
Shown in 3 or more countriesThey take it to new markets
In the top quarter of reach in EuropeMeta's own figures, where it publishes them
Was an Instagram post firstIt worked for free, then they paid for it
05 · ACT

It reaches you where you work.

Everything lands on your dashboard. The moves you care about reach your phone. And when it's time to plan or report, briefs and reports are a click away.

  • Alerts on Telegram, for every person on the team
  • Creative briefs that cite the ads AI
  • Reports in English or Arabic
Outtel alerts
Velline ad
Velline started a saleUp to 70% off · see the ads →
09:12
Maren Bags ad
Maren Bags stopped many ads at once196 stopped in 30 days
11:40
LotScout ad
LotScout launched new ads41 running now · see the ads →
14:05
Honest about the data

What we can see, and what nobody can.

Meta publishes a lot about every ad, but not everything. We show you the real signals and never fill the gaps with guesses.

We can see

  • Every ad they're running, with its text, pictures and videos
  • When each ad started and how long it has run
  • The countries it is shown in
  • Offers and discounts, in the ad's own words
  • In Europe: how many people saw it, by age and gender

Nobody can see

  • How much they spend: Meta doesn't publish it for regular ads
  • Clicks and sales: only the advertiser knows
  • Reach outside Europe: Meta only publishes it there
  • So we never estimate these numbers. We show the signs instead, with the ads.
Your data

Your watch list stays yours.

Public ads only

We read the public ad libraries that anyone can open. Nothing private about your competitors, ever.

They never know

Your competitors are never told. Your list of competitors and clients is private to your account.

The AI reads ads, not you

Our AI only ever reads competitors' public ads. Your clients, notes and team never go into it.

Add a competitor. See their ads in minutes.

Every ad they're running shows up as soon as you add them. History, winners and alerts follow.

Get startedSee pricing